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Business Development Representative

Varicent

Toronto, CanadaRemoteMidFull TimePosted Aug 31, 2026Original posting

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Job description

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Role overview

At Varicent, we’re not just transforming the Sales Performance Management (SPM) market—we’re redefining how organizations achieve revenue success. Our cutting-edge SaaS solutions empower revenue leaders globally to design smarter go-to-market strategies, maximize seller performance, and unlock untapped potential. Varicent stands at the forefront of innovation, celebrated as a market leader in the 2025 Forrester Wave Report for SPM , 2023 Ventana Research Revenue Performance Management (RPM) Value Index , Gartner Peer Insights , 2024 Gartner SPM Market Guide , and G2. Our solutions are trusted by a diverse range of global industry leaders like T-Mobile, ServiceNow, Wawanesa Bank, Shaw Industries, Moody's, Stryker and hundreds more. Here’s why you’ll thrive at Varicent:

  • Innovate with Purpose: Build impactful solutions for customers worldwide.
  • Join Excellence: Work in a diverse, collaborative, and innovative team.
  • Shape the Future: Lead in redefining revenue optimization.
  • Grow Together: Unlock your potential in a supportive environment.

Join us at Varicent—where your talent and ambition meet limitless opportunities for success!

Summary of the Role and Team

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Develop and execute prospecting strategies across assigned enterprise accounts and territories

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Research target organizations, stakeholders, business initiatives, and market trends to identify potential opportunities

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Engage prospective customers through phone, email, LinkedIn, and other digital channels

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Conduct discovery and qualification conversations to understand business priorities, challenges, and potential fit

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Apply qualification methodologies such as MEDDICC to evaluate opportunities and determine next steps

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Collaborate with Account Executives and Marketing to align account strategies and pipeline development efforts

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Maintain accurate account, activity, and opportunity information within Salesforce and related sales tools

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Analyze outreach performance and refine prospecting strategies using data, feedback, and AI-enabled technologies

What you’d do

As an Associate Seller (Business Development Representative), you will join Varicent’s North America Sales Development team and play a key role in generating qualified pipeline opportunities within enterprise organizations. Working closely with Account Executives, Marketing, and Revenue teams, you will identify prospective customers, understand their business challenges, and create opportunities that contribute directly to revenue growth. This role offers exposure to enterprise sales environments, modern prospecting strategies, AI-enabled sales technologies, and structured sales methodologies. For individuals interested in building a long-term career in SaaS sales, this role provides a strong foundation for future advancement into quota-carrying and customer-facing sales positions.

What You Will Be Doing

Required and preferred

Required

Not stated

Preferred

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  • Experience in B2B SaaS sales environments serving enterprise or mid-market customers
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  • Exposure to qualification methodologies such as MEDDICC, Challenger, SPIN, or similar frameworks
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Not labelled by employer

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  • Experience in business development, sales development, inside sales, or another customer-facing role within a SaaS, technology, or B2B environment
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  • Experience achieving activity, prospecting, meeting-generation, pipeline, or business performance goals
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More from the posting

Overview of Benefits

  • Health & Wellness Comprehensive medical, dental, and vision coverage tailored to your local needs
  • Time Off PTO and public holidays to rest, recharge, and do what matters most
  • Volunteer Days Dedicated time to give back and support the communities that matter to you
  • Ignite Days Dedicated learning days to support continuous growth, skill development, and professional learning
  • Financial Compensation that reflects your market and your value

Varicent is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. If you require accommodation at any time during the recruitment process please email accomodations@varicent.com

Varicent is also committed to compliance with all fair employment practices regarding citizenship and immigration status. By applying for a position at Varicent and/or by using this portal, you declare and confirm that you have read and agree to our Job Applicant Privacy Notice and that the information provided by you as part of your application is true and complete and includes no misrepresentation or material omission of fact

    Business Development Representative at Varicent